Women's Forum Middle East 2020


Rasha Alazem

Creative Business Partner ZOO - EEM



A seasoned communicator with a demonstrated history of front line, hands on experience guiding the development and implementation of communications strategies and tactics, building both awareness and revenue growth for brands across a broad spectrum of industries. A strong communication professional with an astute sense of what works well in creative messaging within a cultural context, ensuring communication is relevant and connects. In my latest role at the Google ZOO, I look into infusing creative idea generation with data and insights and amplifying it with technology to make magic happen.