Redefining Beauty: Tackling body shaming to reconcile women with their body
Oct 23, 2024 — 02:20 pm - 2:55 PMOnline Hub (Discovery Space)
Description
The push for better representation of diverse bodies in media is urgent. With celebrities like Jameela Jamil leading against body shaming, the movement is gaining momentum but needs collective responsibility, especially from the media industry. Studies show 71% of consumers believe health and beauty brands should use diverse models, and 65% consider a brand's commitment to true diversity when making purchases. This session will explore the importance of media representation, the consequences of neglecting it, and strategies for advertisers and media owners. Join us to learn how to foster body positivism and create a more inclusive media landscape for women.
